Photo credit: Dimitrios Kambouris/WireImagefor Arizona Jean Co.
(PCM) Last night, Arizona Jean Co. hosted a VIP event in Brooklyn, featuring performances by pop artist Tori Kelly and X-Factor winning duo, Alex & Sierra. Fans of the artists lined up outside 26 Bridge in anticipation. The energy in the room remained at an all-time high throughout the night and guests were spotted singing and dancing along to the performances and making their way through a variety of customizable Arizona Jean Co. activations including flash tattoos, custom design leather bracelets, a braid bar and a large interactive screen for guests to create their own personal look book featuring Arizona Jean Co. fashions.
Tori Kelly performed an acoustic set of songs including “Silent” which is featured on The Giver soundtrack and her YouTube sensation “Dear No One” off her 2013 EP. Alex & Sierra performed several songs including “All For You” and their current single, “Scarecrow,” from their debut album “It’s About Us” which will be released on October 7.
Photo credit: Dimitrios Kambouris/WireImagefor Arizona Jean Co.