Mattel to Make Bald Barbie Doll

Bald Barbie is coming! Mattel announced they will be coming out with a special bald ‘Friend of Barbie’ next year – a tribute to cancer patients or kids suffering from other disorders that result in hair loss.

“Play is vital for children, especially during difficult times. We are pleased to share with our community that next year we will be producing a fashion doll that will be a friend of Barbie, which will include wigs, hats, scarves and other fashion accessories to provide girls with a traditional fashion play experience. For those girls who choose, the wigs and head coverings can be interchanged or completely removed.”

Mattel has decided not to sell the dolls in retail stores, but will distribute the dolls exclusively though children’s hospitals in North America. They explained:

“Through a thoughtful approach, we made the decision not to sell these dolls at retail stores, but rather get the dolls directly into the hands of children who can most benefit from the unique play experience, demonstrating Mattel’s ongoing commitment to encourage play as a respite for children in the hospital and to bring joy to children who need it most.”

Bald Barbie is the results of the viral Facebook campaign, The “Beautiful and Bald Barbie!Lets see if we can get it made.” The campaign was launched on Facebook to encourage the toy manufacturer to create a hairless Barbie. It began with just two mothers whose children lost their hair following cancer treatment, and was soon followed by over 150,000 Facebook members.

A limited number of dolls and monetary donations will also be made to CureSearch for Children’s Cancer and the National Alopecia Areata Foundation.

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